Strong. Confident. Consistent.
strength and PowerlifTIng coaching by Jazmín Reyes.
Jefa Strength Systems, founded by Jazmín Reyes, is a dedicated coaching service designed to help you build lasting strength and resilience through expert, principle-based coaching methods. At JSS, we are committed to redefining your strength training experience, empowering you to train with confidence while becoming an integral part of a supportive, inclusive, and motivating community.
SERVICES
Jefa Strength Systems offers personalized strength and powerlifting coaching — both in-person and online.
Whether you’re picking up a barbell for the first time or training for your next competition, your program is tailored to you — your goals, your schedule, and your lifestyle. Expect data-driven programming, real accountability, and a community that makes strength feel empowering.
Build confidence, lift with purpose, and find your place in a space where everyone belongs.
Remote
Coaching
Tailored plans to fit your goals and lifestyle. Achieve results anywhere, on your terms.
Personal
Training
Get the results you want in person. Offered at Lift ATX Austin, Texas.
semi-private
Training
Train with like-minded people on a similar journey so you have added community support.
JEFA STRENGTH SYSTEMS
JEFA STRENGTH SYSTEMS
At Jefa Strength Systems, inclusivity is at the heart of everything we do. We believe that strength training should be accessible to everyone, regardless of body type, identity, or background. We celebrate diversity, provide gender-affirming training, and strive to create a welcoming space that redefines the strength training experience for all. Our community is always queer and neurodivergent friendly.
Testimonials
-
Amanda
I started working with Jazmin in 2021 as part of the powerlifting club and immediately fell in love with the sport. I transitioned to personal coaching with Jazmin in 2022 to have more personalized training, and have never looked back! Jazmin has an excellent knowledge base and is incredibly supportive and encouraging as a coach. I’ve been able to consistently meet goals and have progressed beyond where I could take myself on my own. The equipment at the gym is amazing and tailored to strength sports and the community environment has fostered deep friendships and connections. I love the community, and I’m grateful for the space!
-
Kate
I had a wonderful experience getting trained by Jazmin! That was my first experience working with a personal trainer, and I came into with very little knowledge or strength. Jazmin was really encouraging, answered all my questions, and helped me feel comfortable in a space where I normally feel out of place. She really helped me appreciate that I can do a lot more than I thought and actually feel much stronger. I feel really grateful for her warmth and support - and I feel stronger than I ever have!
-
Crystal
I started working with Jaz in 2021 and didn’t know much about anything. I went from not being able to lift the bar in all the ways to now competing in powerlifting competitions. She’s always willing to answer questions and she wants to help you achieve your goals. I’m lucky to have a coach who listens to me, pushes me, and works with me to make me better. She's helped me love the sport of powerlifting and continues to help me grow in this sport. Without her, I wouldn’t be where I’m at today. I’m not going anywhere anytime soon!
-
Felix
I have been working with Jaz since 2022. With her help I’ve gone from barely knowing what I’m doing to competing in multiple powerlifting competitions and feeling confident taking up space in the gym. She is always approachable, professional, and easy to talk to and work with. She will challenge you to make you a better lifter and listen to feedback to create a program that works best for you, your lifestyle, and goals. Whether you want to get jacked, lift the world, lose weight, Jazmín will help you get there!!
-
Maribel
I have had the privilege of training with Jazmin since 2019, in Chicago and continue to follow her programs remotely. Her guidance has been instrumental to my strength training journey. Jazmin has helped me regain strength and recover from multiple low back injuries and become stronger and more conscious of my exercise as well as daily body movements. Through her progressive overload programs, I have experienced incredible results in my strength and overall knowledge of fitness. Even after we started training remotely, she continued to offer tailored alternatives that worked with my equipment and personal needs. What truly sets her apart as a strength training coach is her extensive experience, scientific background and knowledge in her industry, as well as personal adaptability and understanding of diverse body types and lifestyles. She provides options that are effective, realistic, and gives grace when life inevitably happens. I highly recommend her to anyone looking to transform their strength, mobility, and overall mindset on strength training. She is one of the best coaches out there. I miss her in Chicago, Austin is lucky to have her!
-
Mounica
I have never lifted weights before I met Jazmin. Throughout our training, Jazmin has been attentive, thorough and very patient. Because of her extensive knowledge and amazing mentoring I am lifting weights that I never thought I could.
-
KW
I love being part of the power lifting club! Jazmín is an amazing coach and everyone is so kind and helpful!
-
Shelby
Jaz is literally an angel. I wish that I had found her sooner. She's so empathetic, understanding, and knowledgeable! Truly always leaves me so impressed with how much she knows and how she educates her athletes. I've seen so much growth in my strength and visible muscle gain. I can't wait to see the things I'll be able to do with Jaz!
-
Toni
Jazmin was wonderful! I did 9 training sessions with her and they were worth every dime. She encouraged me to push beyond myself and taught me how to lift safely. I would highly recommend her.
-
Storm
Jazmín is an incredible trainer and is great to work with! She is attentive, very knowledgeable, and truly cares about your success. Whatever your goals are, she will help you meet them!
Your power isn’t something to earn — it’s something to uncover.
Merch
-
JSS Sticker

